Colgate Optic White Purple 100g 2s | Help Remove Teeth Stains

The New Colgate Total Deep Clean gel toothpaste with Active Prevention Plus, is 3x more effective at fighting a root cause* of top oral issues such as Gum Problems, Plaque, Tartar, Sensitivity, Bad Breath, and Cavities. Its Powerful, Patented, Preventative Technology is clinically proven to provide 24 hours antibacterial action**, that provides long lasting benefits against bacteria to help prevent 8 oral care problems before they start

The gel toothpaste formula, with microparticles, gets between teeth and into hard to reach places to clean away hidden bacteria providing 6x better stain removal^. Its gritty paste breaks down into a dense rich foam and provides an ultra-clean finish for those prone to bacteria buildup

Use Colgate Total toothpaste twice daily to actively prevent against oral care problems before they start. 

* by reducing plaque vs regular toothpaste after 3 months of twice daily use. Plaque is the root cause of cavity, gum problems, bad breath 

** 2x daily brushing with 4 weeks continued use

^ for extrinsic stains only vs regular toothpaste after 6 weeks twice daily use

Active Ingredients

Sorbitol, Water, Hydrated Silica ,Glycerin, Sodium Lauryl Sulfate, Flavor, Tetrasodium Pyrophosphate, Cellulose Gum, Potassium Nitrate, Stannous Fluoride, Sodium Saccharin, Xanthan Gum, Cocamidopropyl Betaine, Sodium Fluoride, CI 74260, CI 77492.

SKU: 100505064