Formerly known as MamaB, this day marks the rebranding of MamaBe, refreshed with a stronger purpose, deeper commitment, and a clearer vision to support mothers and babies throughout their πΆβ¨first 1000 days journey.
From pregnancy to early childhood, every stage matters. Every question, concern, and decision matters too.
That is why MamaBe was created not just as a membership programme, but as a dedicated maternal & baby care initiative focused on giving mothers more accessible support, trusted healthcare guidance, and meaningful care throughout pregnancy, breastfeeding, and early motherhood π
π How to Join MamaBe? Simply bring your: π€° Pregnancy Pink Book OR πΆ Baby Health Book (below 2 years old)
to any outlet to register as a MamaBe member and enjoy: π Exclusive free perks π Healthcare support & guidance πΌ Mother & baby care privileges
Beyond rewards, MamaBe is also strengthened with professional healthcare support through πAustraliaβs Pregnancy & Breastfeeding Medication Guidelines (PBMG), helping Alpro pharmacists provide safer and more informed medication reassurance for mothers during these important stages of life.
MamaBe is more than a new name. It reflects Alproβs continued commitment to walking alongside every mother and baby with trusted care, professional guidance, and reassurance throughout every milestone because motherhood should never feel like a journey walked alone π€π
πReminder: Please bring along your valid Pink Book or Baby Health Book during registration at any Alpro outlet.